Strategi Singapore Tourism Board Dalam Meningkatkan Kunjungan Wisatawan Asal Indonesia ke Singapura Pasca Krisis Global Tahun 2008 (Pebri Ariyanto)

March 1, 2014
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Data Portal Mahasiswa S1

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  • 1. Title [Judul]: Strategi Singapore Tourism Board Dalam Meningkatkan Kunjungan Wisatawan Asal Indonesia ke Singapura Pasca Krisis Global Tahun 2008
  • 2. Creator [Pengarang/ penulis]: Pebri Ariyanto
  • 3. Subject [Subjek dan kata kunci]: Tourism of Singapore, Singapore Tourism Board, Global Crisis, Government Strateg
  • 4. Description [Abstrak] : The purpose of this research is to explain about Singapore Government Strategies and efforts after global crisis in 2008 in increasing tourism visits especially from Indonesia through Singapore Tourism Board (STB). Singapore Tourism Board is a government agency that handling tourism sector. Crisis in 2008 has led to decline in the tourist arrivals, so that the government has launched several programs to solve the problem. The programs are BOOST (Building On Opportunities to Strengthen Tourism), micro site and city brand “Your Singapore” and also has opened representative offices of STB in many countries in this case is in Indonesia. The results of this research are there has been an increasing number in tourist arrivals from Indonesia and also Singapore received many awards for tourism industry. It indicates that STB has been succees to manage tourism industry sector.
  • 5. Publisher [Nama Lembaga Kontributor]: Program Studi Ilmu Hubungan Internasional
  • 6. Contributor [Pembimbing, promotor, ilustrator, produser, dll.] : Aisyah, S.IP, MA dan Sonny, Sudiar, S.IP, MA
  • 7. Date [Tanggal / tahun penciptaan atau penerbitan]: 13 November 2013
  • 8. Type: Artikel
  • 10. Right [Contoh: CCL, MIT, Open Document, dll.]: Artikel eJournal

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