{"id":3357,"date":"2015-09-20T23:05:21","date_gmt":"2015-09-20T15:05:21","guid":{"rendered":"http:\/\/portal.fisip-unmul.ac.id\/site\/?p=3357"},"modified":"2015-09-20T23:05:21","modified_gmt":"2015-09-20T15:05:21","slug":"hubungan-kepercayaan-merek-dan-persepsi-kualitas-dengan-minat-beli-ulang-eva-monica-belopa-2","status":"publish","type":"post","link":"https:\/\/portal.fisip-unmul.ac.id\/site\/?p=3357","title":{"rendered":"Hubungan Kepercayaan Merek dan Persepsi Kualitas Dengan Minat Beli Ulang (Eva Monica Belopa)"},"content":{"rendered":"
1. Title [Judul]:<\/strong> Hubungan Kepercayaan Merek dan Persepsi Kualitas Dengan Minat Beli Ulang<\/li>\n
2. Creator [Pengarang\/ penulis]:<\/strong> Eva Monica Belopa<\/li>\n
3. Subject [Subjek dan kata kunci]:<\/strong> kepercayaan merek, persepsi kualitas, minat beli ulang<\/li>\n
4. Description [Abstrak] :<\/strong> aim of this research is to determine the relationship of brand trust and perceived quality with repurchase intention beauty product on the Silver International Clinic patients in Balikpapan. This research consists of three variables: the dependent variable specifically the repurchase intention and independent variables, the brand trust and perception of quality. \n\t\tThe Sampling technique on this research is using Accidental Sampling. There are 113 samples collected for this research from the patient of Silver International Clinic in Balikpapan. The Data analysis technique were used is the method of analysis Kendall’s tau nonparametric test. \n\t\tThe results showed indicate there is a positive and highly significant relationship between brand trust and repurchase intention with the value of Correlation Coefficient = 0.189, p = 0.004, and also there is positive and significant correlation between perceived quality and repurchase intention with the value Correlation Coefficient = 0.155 and p = 0.020.<\/p>\n<\/li>\n
5. Publisher [Nama Lembaga Kontributor]:<\/strong> Program Studi Psikologi<\/li>\n
6. Contributor [Pembimbing, promotor, ilustrator, produser, dll.] :<\/strong> M. Ali Adriansyah, S.Psi.,M.Si Rusi Zulistiawan,S.Psi.,M.Psi.,Psi<\/li>\n
7. Date [Tanggal \/ tahun penciptaan atau penerbitan]:<\/strong> 21 Agustus 2015<\/li>\n