{"id":11958,"date":"2024-11-06T09:22:11","date_gmt":"2024-11-06T01:22:11","guid":{"rendered":"https:\/\/portal.fisip-unmul.ac.id\/site\/?p=11958"},"modified":"2024-11-06T09:22:11","modified_gmt":"2024-11-06T01:22:11","slug":"pengaruh-kualitas-pelayanan-terhadap-kepuasan-pengunjung-pada-swiss-bel-hotel-borneo-samarinda-novi-octavia-wulandari-niuflapu","status":"publish","type":"post","link":"https:\/\/portal.fisip-unmul.ac.id\/site\/?p=11958","title":{"rendered":"Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pengunjung Pada Swiss-Bel Hotel Borneo Samarinda (Novi Octavia Wulandari Niuflapu)"},"content":{"rendered":"<h2>Data Portal Mahasiswa S1<\/h2>\n<p>Submitted by: <strong>, <\/strong><br \/>\nOn: <strong>Nov 6, 2024 @ 9:22 AM<\/strong> <br \/>\nIP: <strong>10.10.1.151<\/strong> <\/p>\n<ul id=\"fm-summary\">\n<li id=\"fm-item-judul\">   1. Title [Judul]: <strong>Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pengunjung Pada Swiss-Bel Hotel Borneo Samarinda<\/strong><\/li>\n<li id=\"fm-item-pengarang\"> 2. Creator [Pengarang\/ penulis]: <strong>Novi Octavia Wulandari Niuflapu<\/strong><\/li>\n<li id=\"fm-item-katakunci\"> 3. Subject [Subjek dan kata kunci]: <strong>Bukti fisik, daya tanggap, jaminan, empati kehandalan, kepuasan pengunjung<\/strong><\/li>\n<li id=\"fm-item-abstrak\"> 4. Description [Abstrak] : <strong>Novi Octavia Wulandari Niuflapu, Pengaruh Kualitas Pelayanan Terhadap<br \/>\nKepuasan Pengunjung pada Swiss-Bel Hotel Borneo Samarinda dibimbing oleh H. M. Tommy Fimi Putra, SE. M.Si  selaku pembimbing I.<br \/>\n\tPenelitian ini bertujuan untuk mengetahui pengaruh variabel independen kualitas pelayanan yang terdiri dari bukti fisik (X1) , daya tanggap(X2), jaminan (X3), empati (X4), dan kehandalan (X5) terhadap variabel dependen yaitu kepuasan pengunjung (Y).<br \/>\n\tLandasan teori utama (grand teory) dalam penelitian ini adalah Pemasaran. Jenis penelitian ini ialah jenis penelitian kuantitatif, populasi penelitian ini adalah pengunjung Swiss-Bel Hotel Borneo Samarinda. Teknik pengambilan sampel yang digunakan Purposive sampling. Sampel dalam penelitian ini di hitung dengan menggunakan rumus slovin yaitu 100 responden.<br \/>\n\tHasil perhitungan uji F (Simultan) menunjukan bahwa terdapat pengaruh signifikan dari variabel bukti fisik (X1) , daya tanggap(X2), jaminan (X3), empati (X4), dan kehandalan (X5) terhadap variabel dependen yaitu kepuasan pengunjung (Y) Swiss-Bel Hotel Borneo Samarinda. Dari hasil analisis uji t (parsial) menunjukan bahwa secara parsial, daya tanggap(X2), jaminan (X3), dan empati (X4) memberikan pengaruh yang signifikan terhadap variabel dependen yaitu kepuasan pengunjung (Y). Sedangkan bukti fisik (X1) dan kehandalan (X5) berpengaruh tidak signifikan terhadap kepuasan pengujung (Y). Hasil variabel yang paling berpengaruh adalah variabel jaminan (X3) terhadap kepuasan pengunjung Swiss-Bel Hotel Borneo Samarinda.<\/strong><\/li>\n<li>  5. Publisher [Nama Lembaga Kontributor]: <strong>Program Studi Ilmu Administrasi Bisnis<\/strong><\/li>\n<li id=\"fm-item-pembimbing\">  6. Contributor [Pembimbing, promotor, ilustrator, produser, dll.] : <strong>Tommy Fimmi Putra, SE., M. Si<\/strong><\/li>\n<li id=\"fm-item-tanggal\"> 7. Date [Tanggal \/ tahun penciptaan atau penerbitan]: <strong>14 Juni 2024<\/strong><\/li>\n<li id=\"fm-item-type\">8. Type: <strong>Artikel<\/strong><\/li>\n<li id=\"fm-item-permalink\">  9. Identifier\/ permalink [URL menuju konten di lembaga kontributor]: <strong><a href=\"http:\/\/repository.unmul.ac.id\/handle\/123456789\/57932\">http:\/\/repository.unmul.ac.id\/handle\/123456789\/57932<\/a><\/strong><\/li>\n<li id=\"fm-item-right\"> 10. Right [Contoh: CCL, MIT, Open Document, dll.]: <strong>Open Document<\/strong><\/li>\n<\/ul>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_11958\" class=\"pvc_stats all  \" data-element-id=\"11958\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/portal.fisip-unmul.ac.id\/site\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Data Portal Mahasiswa S1 Submitted by: , On: Nov 6, 2024 @ 9:22 AM IP: 10.10.1.151 1. Title [Judul]: Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pengunjung Pada Swiss-Bel Hotel Borneo Samarinda 2. Creator [Pengarang\/ penulis]: Novi Octavia Wulandari Niuflapu 3. Subject [Subjek dan kata kunci]: Bukti fisik, daya tanggap, jaminan, empati kehandalan, kepuasan pengunjung 4. Description [&hellip;]<\/p>\n<div class=\"pvc_clear\"><\/div>\n<p id=\"pvc_stats_11958\" class=\"pvc_stats all  \" data-element-id=\"11958\" style=\"\"><i class=\"pvc-stats-icon medium\" aria-hidden=\"true\"><svg aria-hidden=\"true\" focusable=\"false\" data-prefix=\"far\" data-icon=\"chart-bar\" role=\"img\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" class=\"svg-inline--fa fa-chart-bar fa-w-16 fa-2x\"><path fill=\"currentColor\" d=\"M396.8 352h22.4c6.4 0 12.8-6.4 12.8-12.8V108.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v230.4c0 6.4 6.4 12.8 12.8 12.8zm-192 0h22.4c6.4 0 12.8-6.4 12.8-12.8V140.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v198.4c0 6.4 6.4 12.8 12.8 12.8zm96 0h22.4c6.4 0 12.8-6.4 12.8-12.8V204.8c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v134.4c0 6.4 6.4 12.8 12.8 12.8zM496 400H48V80c0-8.84-7.16-16-16-16H16C7.16 64 0 71.16 0 80v336c0 17.67 14.33 32 32 32h464c8.84 0 16-7.16 16-16v-16c0-8.84-7.16-16-16-16zm-387.2-48h22.4c6.4 0 12.8-6.4 12.8-12.8v-70.4c0-6.4-6.4-12.8-12.8-12.8h-22.4c-6.4 0-12.8 6.4-12.8 12.8v70.4c0 6.4 6.4 12.8 12.8 12.8z\" class=\"\"><\/path><\/svg><\/i> <img loading=\"lazy\" decoding=\"async\" width=\"16\" height=\"16\" alt=\"Loading\" src=\"https:\/\/portal.fisip-unmul.ac.id\/site\/wp-content\/plugins\/page-views-count\/ajax-loader-2x.gif\" border=0 \/><\/p>\n<div class=\"pvc_clear\"><\/div>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-11958","post","type-post","status-publish","format-standard","hentry","category-data-portal-mahasiswa-s1"],"_links":{"self":[{"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=\/wp\/v2\/posts\/11958","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=11958"}],"version-history":[{"count":0,"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=\/wp\/v2\/posts\/11958\/revisions"}],"wp:attachment":[{"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=11958"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=11958"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/portal.fisip-unmul.ac.id\/site\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=11958"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}